Your company's website should be the central location for communications with current and potential customers. It should be considered your company's “best salesperson.” It is very important to keep this in mind during you web redesign process.
If you are seriously thinking about redesigning your web site, here is a web design questionnaire that you can use to consider the reasons, the performance, the web designer, and the work prior, during and post launch.
There’s no way around it, B2B companies need a great website. B2B companies are scrambling to optimize their websites for lead generation. Keep up with what’s going on with our list of key things every good B2B lead-generating website should have.