---
title: B2B Web Design And Inbound Marketing Blog | Market 8 | Inbound Marketing
description: Inbound Marketing | In-depth articles and essays about growing sales through Customer-Centric web design, UX, conversion research, for modern B2B marketers and CEOs.
---

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# [![Design & Function](https://www.market8.net/hs-fs/file-1517068387-png/images/2014/icons/blog-logo.png) - The Market 8 Blog -](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog)

## [In-depth articles and essays about growing sales through Customer-Centric web design, UX, conversion research, for modern B2B marketers and CEOs.](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog)

[![INBOUND 2014: HubSpot CRM and Sidekicks - Featured Image](https://www.market8.net/hs-fs/hub/23553/file-1640346792.png?width=400&name=file-1640346792.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/inbound-2014-hubspot-crm-and-sidekicks)

### [INBOUND 2014: HubSpot CRM and Sidekicks](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/inbound-2014-hubspot-crm-and-sidekicks)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Sep 17, 2014

 Last year at INBOUND 2013, HubSpot announced the HubSpot COS that revolutionized the way we approach...

[![How Much Should You Pay For a B2B Website Redesign - Featured Image](https://www.market8.net/hs-fs/file-1537478811-jpg/images/How-Much-Should-You-Pay-For-a-B2B-Website-Redesign-featured.jpg?width=400&name=How-Much-Should-You-Pay-For-a-B2B-Website-Redesign-featured.jpg) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/your-complete-guide-to-how-much-a-b2b-website-redesign-should-cost)

### [How Much Should You Pay For a B2B Website Redesign](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/your-complete-guide-to-how-much-a-b2b-website-redesign-should-cost)

 Posted by [Marc Schenker](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker) on Jul 3, 2014

 If there’s one question our buyers ask us very frequently, it’s how much a B2B website redesign shou...

[![Neuromarketing 101: Your Guide To Getting Your Message Across - Featured Image](https://www.market8.net/hs-fs/file-1537393631-jpg/images/Neuromarketing-101-Your-Guide-to-All-You-Need-to-Know-featured.jpg?width=400&name=Neuromarketing-101-Your-Guide-to-All-You-Need-to-Know-featured.jpg) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/neuromarketing-101-your-guide-to-getting-your-message-across)

### [Neuromarketing 101: Your Guide To Getting Your Message Across](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/neuromarketing-101-your-guide-to-getting-your-message-across)

 Posted by [Marc Schenker](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker) on Jun 12, 2014

 Neuromarketing is a new, hot and very exciting concept in marketing. It’s an approach to marketing t...

[![Six Reasons Why You Should Be Serious About Persuasive Copywriting - Featured Image](https://www.market8.net/hs-fs/file-1543509028-jpg/images/Six-Reasons-Why-You-Should-Be-Serious-About-Persuasive-Copywriting-featured.jpg?width=400&name=Six-Reasons-Why-You-Should-Be-Serious-About-Persuasive-Copywriting-featured.jpg) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/top-six-reasons-why-you-should-be-serious-about-persuasive-copywriting)

### [Six Reasons Why You Should Be Serious About Persuasive Copywriting](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/top-six-reasons-why-you-should-be-serious-about-persuasive-copywriting)

 Posted by [Marc Schenker](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker) on May 29, 2014

 Persuasive copywriting is a tremendous part of any successful B2B site. This is not surprising when ...

[![Do Image Carousels and Sliding Banners Hurt B2B Website Performance? (Hint: YES!) - Featured Image](https://www.market8.net/hs-fs/file-1558446021-png/images/2014/banners/Why-Automatic-Carousels-Suck-And-Must-Be-Eliminated-From-Your-Homepage...featured.png?width=400&name=Why-Automatic-Carousels-Suck-And-Must-Be-Eliminated-From-Your-Homepage...featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/automatic-carousels-affecting-web-performance)

### [Do Image Carousels and Sliding Banners Hurt B2B Website Performance? (Hint: YES!)](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/automatic-carousels-affecting-web-performance)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Mar 13, 2014

 “Thank you for doing a great job in designing our website,” a customer says. “Overall, I’m satisfied...

[![3 Steps to Understand How Your Customers View Your B2B Product or Service - Featured Image](https://www.market8.net/hs-fs/file-1557818441-png/images/2014/banners/3-Steps-to-Understand-How-Your-Customers-View-Your-B2B-Product-or-Service....featured.png?width=400&name=3-Steps-to-Understand-How-Your-Customers-View-Your-B2B-Product-or-Service....featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/3-steps-to-understand-how-your-customers-view-your-b2b-product-or-service)

### [3 Steps to Understand How Your Customers View Your B2B Product or Service](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/3-steps-to-understand-how-your-customers-view-your-b2b-product-or-service)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Feb 13, 2014

 The first step in marketing and understanding why your customers want to buy your B2B product or ser...

[![A Refresher on the New B2B Buyer Behavior - Featured Image](https://www.market8.net/hs-fs/file-1599477956-jpg/images/2014/banners/A_Refresher_on_the_New_B2B_Buyer_Behavior...Featured.jpg?width=400&name=A_Refresher_on_the_New_B2B_Buyer_Behavior...Featured.jpg) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/a-refresher-on-the-new-b2b-buyer-behavior)

### [A Refresher on the New B2B Buyer Behavior](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/a-refresher-on-the-new-b2b-buyer-behavior)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Jan 31, 2014

 In today’s modern times, inbound marketing is increasingly becoming a force to be reckoned with. The...

[![Lead Generation With Paid, Owned and Earned Media - Featured Image](https://www.market8.net/hs-fs/file-1559342625-png/images/2014/banners/Lead-Generation-With-Paid%2c-Owned-and-Earned-Media...featured.png?width=400&name=Lead-Generation-With-Paid%2c-Owned-and-Earned-Media...featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/lead-generation-with-paid-owned-and-earned-media)

### [Lead Generation With Paid, Owned and Earned Media](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/lead-generation-with-paid-owned-and-earned-media)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Jan 23, 2014

 Paid, owned and earned are three well-worn terms in marketing. Often marketing budgets are very tigh...

[![How Your B2B Blog Can Help You Grow Your Sales - Featured Image](https://www.market8.net/hs-fs/file-1558054151-png/images/2014/banners/How-Your-B2B-Blog-Can-Help-You-Grow-Your-Sales...Featured.png?width=400&name=How-Your-B2B-Blog-Can-Help-You-Grow-Your-Sales...Featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/how-your-b2b-blog-can-help-you-grow-your-sales)

### [How Your B2B Blog Can Help You Grow Your Sales](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/how-your-b2b-blog-can-help-you-grow-your-sales)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Jan 16, 2014

 There are different blogging strategies you can follow, and there are different schools of thought h...

[![All You Need to Know About Forms to Maximize Conversions - Featured Image](https://www.market8.net/hs-fs/hub/23553/file-1557156230-png/images/2014/banners/All-You-Need-to-Know-About-Forms-to-Maximize-Conversions...featured.png?width=400&name=All-You-Need-to-Know-About-Forms-to-Maximize-Conversions...featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/all-you-need-to-know-about-forms-to-maximize-conversions)

### [All You Need to Know About Forms to Maximize Conversions](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/all-you-need-to-know-about-forms-to-maximize-conversions)

 Posted by [Eduardo Esparza](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza) on Jan 16, 2014

 Web forms are the unsung heroes of your inbound marketing efforts, whether you know it or not. They ...

[![B2B Buying Process - How to Reach Your B2B Buyers Effectively - Featured Image](https://www.market8.net/hs-fs/file-1555528962-png/images/2014/banners/B2B-Buying-Process---How-to-Reach-Your-B2B-Buyers-Effectively...featured.png?width=400&name=B2B-Buying-Process---How-to-Reach-Your-B2B-Buyers-Effectively...featured.png) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/b2b-buying-process-how-to-reach-your-b2b-buyers-effectively)

### [B2B Buying Process - How to Reach Your B2B Buyers Effectively](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/b2b-buying-process-how-to-reach-your-b2b-buyers-effectively)

 Posted by [Marc Schenker](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker) on Jan 9, 2014

 There’s nothing more important to your B2B company than knowing precisely how to reach your B2B buye...

[![A Recap of What Happened Around B2B Web Design in 2013 and What to Expect for 2014 - Featured Image](https://www.market8.net/hs-fs/file-1599457806-jpg/images/2014/banners/A_Recap_of_What_Happened_Around_B2B_Web_Design_in_2013_and_What_to_Expect_for_2014...Featured.jpg?width=400&name=A_Recap_of_What_Happened_Around_B2B_Web_Design_in_2013_and_What_to_Expect_for_2014...Featured.jpg) ](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/a-recap-of-what-happened-around-b2b-web-design-in-2013-and-what-to-expect-for-2014)

### [A Recap of What Happened Around B2B Web Design in 2013 and What to Expect for 2014](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/a-recap-of-what-happened-around-b2b-web-design-in-2013-and-what-to-expect-for-2014)

 Posted by [Marc Schenker](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker) on Jan 2, 2014

 As 2013 comes to a close, you want to look back at what was big in B2B web design throughout the yea...

- [<](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/inbound-marketing/page/0)
- [1](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog)
- [2](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/inbound-marketing/page/2)
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- [>](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/inbound-marketing/page/2)

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### CATEGORIES

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- [Conversion Optimization (22)](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/conversion-optimization)
- [B2B Buying Process (15)](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/b2b-buying-process)
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- [Email Marketing (1)](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/topic/email-marketing)
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### About market8

Market 8 is a team of web, usability and conversion experts that will turn your website into your best salesperson. We create research-based websites that shorten sales cycles by aligning exactly to the way your buyers want to buy. We are also the creators of Simplex CORE, a smart framework used by B2B firms around the globe to jumpstart their websites using the HubSpot CMS and integrating the latest usability standards.

### The Authors

[![Eduardo Esparza](https://www.market8.net/hs-fs/file-1387711362-png/images/authors/eduardo-esparza.png?width=110&name=eduardo-esparza.png "Eduardo Esparza")](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/eduardo-esparza)[![Lynn Sharafeddine](https://www.market8.net/hs-fs/file-1387711367-png/images/authors/lynn-sharafeddine.png?width=110&name=lynn-sharafeddine.png "Lynn Sharafeddine")](https://blog.market8.net/b2b-web-design-and-inbound-marketing-blog/author/lynn-sharafeddine/)[![Marc Schenker](https://www.market8.net/hs-fs/file-1545792355-jpg/images/authors/mark.jpg "Marc Schenker")](https://www.market8.net/b2b-web-design-and-inbound-marketing-blog/author/marc-schenker)

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